Professional Development: Marketing on a Shoestring Budget

August 23, 2017
11:30 AM to 1:00 PM
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Kaden Tower Civic Center
6100 Dutchmans Lane
Louisville, KY 40205

Having a small marketing budget, or even none, can be a big challenge for a small business. A lot of small business owners think they have to rely on social media to do everything. While it’s an integral part, it’s definitely not free because time is money.

In this fun and informative discussion, Candace will show how you can be creative with the dollars you have and discuss what is really the most important thing that many small business owners tend to get wrong. Whether you are a small business owner looking to increase your brand awareness or working with one, this will help you generate new ideas, and ways to sell them, to gain more customers.

For nearly 20 years, Candace Jaworski has been in the creative industry holding a variety of positions from packaging designer to account manager. She now holds the title of Owner/President of Baldwin Marketing, a boutique marketing agency that offers traditional advertising, social media, online marketing, and event planning services for local, independent businesses and non-profits.

In addition to her professional accomplishments, Candace is an active community leader serving terms as President for both the Louisville Graphic Design Association (AIGA-Louisville) and AAF-Louisville. She was also named one of Business First’s Forty under 40 in 2010.

Program Details

11:30-12:00 Registration & Networking
12:00-1:00   Program

Boxed lunch and beverages are included with registration. (If you have any dietary restrictions, please email at least 48 hours in advance of the program) 




$25.00 Member Ticket
$30.00 after 06:00 pm August 21

$25.00 Corporate Member Guest Ticket
$30.00 after 06:00 pm August 21

$40.00 Non-member Ticket
$45.00 after 06:00 pm August 21