Marketing Content Specialist

Marketing Content Specialist

Dealer Trade Network

Full-Time

JOB SUMMARY

The Content Marketing Specialist will work as a member of the marketing department as they work closely with the marketing team to develop campaign strategies to promote DTN’s brand, products, and services.

 

JOB DESCRIPTION

This full-time role will help execute Dealer Trade Network’s marketing initiatives through some or all of the following: web and social content development, graphic design, direct email marketing copywriting, ad copywriting, digital and print collateral, event planning, and additional efforts as they arise. The ideal candidate will be capable of researching and ingesting various data and effectively using it to tell an engaging and informative story.

Responsibilities

  • Help grow our inbound marketing program.
  • Demonstrate the ability to adapt the tone and complexity of a piece to speak to the correct audience and align with relevant style guides.
  • Demonstrate the ability to implement feedback from editors, clients, and teammates.
  • Demonstrate understanding of the project lifecycle and ability to collaborate across departments.
  • Manage DTN’s social feeds while planning and implementing dynamic social media campaigns.
  • Create content that ranks and generates passive links.
  • Assist with project management tasks, including content scheduling and reporting.
  • Develop dynamic and informative blogs.
  • Perform original research and data gathering.
  • Provide monthly data reports and updates.
  • Additional duties as assigned.

Qualifications

  • Bachelor's degree in Marketing, Communications, Journalism, English, or related
  • 2-3 years of relevant work experience
  • Familiarity with social media marketing: LinkedIn, Twitter, etc.
  • Familiarity with WordPress and project management tools is a plus.
  • Comfortable with both autonomous and collaborative work
  • Excellent writing ability and proofreading skills

Special Skills

  • Comfortable with both autonomous and collaborative work
  • Careful attention to detail
  • Excellent writing ability and proofreading skills
  • Outstanding communication and interpersonal skills
  • Ability to handle data with confidence
  • Good organizational and time management skills
  • Gives full attention to what other people are saying, takes time to understand the points being made, asks questions as appropriate, and does not interrupt at inappropriate times.
  • Talks to others to convey information effectively.

Benefits

  • 100% Employer Paid Health Insurance for the employee, options for dependents and family
  • Dental & Vision Insurance Plans
  • $25k Basic Life Insurance Plan, 100% paid by DTN
  • Seven Company Paid Holidays
    • New Year's Day
    • Memorial Day
    • Independence Day
    • Labor Day
    • Thanksgiving
    • Day-After Thanksgiving
    • Christmas Day

  • 1 week of PTO after 1 Year, increases to 2 weeks after 2 years
  • Employee Referral Program
  • Employee Assistance Program and services.


Email Resume: work@dealertrade.network