Marketing & Graphic Design Coordinator

Greater Louisville Inc.

Full-Time

JOB SUMMARY

GLI, the Metro Chamber of Commerce, is hiring a Marketing & Graphic Design Coordinator and we're looking for the right fit. If you or someone you know are passionate, collaborative, results-oriented, flexible, and fun, then apply or send them our way today.

JOB DESCRIPTION

WHO WE ARE:

Have you ever wanted to do something that makes your community a better place to live, work, and play? Would you like to collaborate with and meet some of Louisville's top CEOs and business leaders? Well, now you can! Come work at GLI!

GLI, the Metro Chamber of Commerce, is hiring a Marketing & Graphic Design Coordinator and we're looking for the right fit. If you or someone you know are passionate, collaborative, results-oriented, flexible, and fun, then apply or send them our way today.

Our top-notch initiatives and programming made us Chamber of the Year in 2019. Whether it's through supporting and promoting our local businesses, advocating for a business-friendly environment, hosting great events, expanding the region through business attraction, or solving critical talent problems, by joining the GLI team you can help grow our regional economy.

Plus, you'll have the chance to work with driven and creative professionals in a collaborative culture. GLI has a highly flexible hybrid working arrangement where employees can work remotely/from home along with competitive pay and benefits.

Greater Louisville Inc. - the Metro Chamber of Commerce is focused on growing the regional economy. As the region's largest convener of business leadership, GLI leads economic and global outreach strategies focused on business attraction; nurtures the entrepreneurial eco-system; and champions the development of the community's talent base. As the voice of Greater Louisville's business community, GLI advocates for a pro-business environment and facilitates businesses engagement on issues that impact regional competitiveness. For more information, visit www.greaterlouisville.com.

GLI includes a competitive and comprehensive benefit package to include Medical, HSA, FSA, Dental, Vision, Section 125 plan, Life Insurance, 401k with employer match, STD/LTD, EAP Program, Parking Discount, Professional Development Allocation, 10 paid holidays, Paid Time Off (Vacation, Personal, Sick, and Parental Leave).

PURPOSE:
The Marketing & Graphic Design Coordinator is responsible for marketing content development, collateral development, promotion and growth of social media channels, graphic design, website updates, newsletter development, analytics and reporting, digital and social paid campaign development and execution, and community management of GLI social media channels.

ESSENTIAL FUNCTIONS:

Create, manage, and execute content and engagement plans for GLI email marketing, website, and social media for event promotion, product promotion, partner promotion and internal/external campaigns.
Design, create and develop digital and printed marketing collateral.
Plan, create, execute, curate, and monitor social media content on GLI channels (Facebook, Instagram, Twitter, and LinkedIn).
Develop and update content for GreaterLouisville.com (a Wordpress site), including the development of graphics/images, maintenance and updates, page development, video posting, search engine optimization (SEO), and Google Analytics reporting.
Develop and execute email campaigns (in MailChimp), including copywriting, graphics development, and reporting.
Monitor and report on monthly analytics, create monthly reports on social media channel growth, email engagement, website visits, etc.
Execute on a comprehensive digital strategy that engages all digital platforms (website, social media, email, events, etc.) for all GLI departments.
Collaborate with all GLI departments (Advocacy, Economic Development, Events, Investor Relations, Talent and Workforce, Networks, etc.) to develop and execute content for brand/marketing collateral, newsletters, website and GLI social media channels.
Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points.
Collaborate with selected marketing agencies and other vendor partners.
Event attendance to promote capture content to promote GLI investors, partners, events, and develop/post content on social media channels.
Brainstorm new and creative growth strategies to increase social media followers and email subscribers.
Other duties as assigned.

REQUIREMENTS:

Ability to work within a small, high-energy team, and pivot when necessary.
Good judgement, creativity, collaborative, and a strong work ethic.
Proficiency in Microsoft Office, Outlook, Facebook, Twitter, LinkedIn, Instagram, Facebook Business Manager, LinkedIn campaign Manager, Wordpress, Adobe Suite (including mastery of Photoshop and InDesign), Google Analytics, Google AdWords, and MailChimp.
Strong written and verbal communication skills.
Ability to handle multiple tasks, deadlines, and priorities.
Flexible and proactive in taking on assignments and responsibilities, and willingness to learn.
Demonstrable experience leading and managing SEO/SEM, marketing database, email, social media, and social/digital advertising campaigns
BS/MS degree in marketing, design, or a related field.
At least three to five years of proven experience in digital/social marketing including graphic and layout design, campaign development and execution, analytics reporting, optimization based on reporting findings, etc.

The incumbent must be able to pass any required drug test and maintain the confidentiality of any information they encounter.
All employees of GLI are required to be vaccinated against COVID-19. Employees who are not vaccinated at the time of hire will be required to show proof of getting their second shot, if receiving the Pfizer or Moderna vaccines, within six weeks of hire.

Reasonable accommodations may be made to those who are able to perform the essential duties of the job.

GLI is an Equal Opportunity Employer

Apply Link: https://gli.applicantpool.com/jobs/760739.html