UX/UI Design Director

UX/UI Design Director

Undefined, LLC.



As the UX/UI Design Director at Undefined, LLC. you would be focused on the user experience and user interface design of our digital products for Onyx & Rose (e-commerce CBD brand) as well as FIT by Katy (iOS and Android fitness app).



UX/UI Design Director

As the UX/UI Design Director at Undefined, LLC. you would be focused on the user experience and user interface design of our digital products for Onyx & Rose (e-commerce CBD brand) as well as FIT by Katy (iOS and Android fitness app).

Onyx & Rose is a direct to consumer CBD wellness and lifestyle brand that services over 50K+ customers and FIT by Katy is a weight training fitness app for women with over 180K+ users and counting.

The UX/UI Design Director will be a key player in determining the future design direction of all of our digital products. The UX/UI Design Director will help lead the entire product design life cycle, from proposing initial concepts and usability testing to ensuring we ship features at the highest quality. From brainstorming through implementation, the UI / UX Design Director will be expected to help manage and execute on all aspects of design, including product design, interaction design, and visual design.

The successful candidate for this role will be a human-centered design expert and digital visionary with a proven track record of thought leadership and design innovation. A naturally curious person who looks to learn from and apply the best human-centered design processes.


Deliver user-centered designs that will provide real value to our users and increase user retention and acquisition
Create and maintain product roadmaps, feature backlogs and product documentation such as user stories, use cases, user flows and functional specifications
Help the CCO prioritize development activities with development teams, assist in determining the best technical implementation methods, work closely with QA on acceptance testing and lead product launches
Help the CCO define the core product vision, strategy, goals, functionality and requirements for all digital products
Use information architecture, wireframes, design mockups, and user-centered best practices and ideas to contribute to sites, applications and social media platforms that meet both user and business goals
Serve as co-product manager with the CCO to help prioritize user needs and define scalable solutions
Create mockups and wireframes for all digital properties
Assist in the creation of push notification strategies and retention building efforts in the FIT by Katy app
Help define the FIT by Katy roadmap and feature enhancements based on user feedback and human-centered design best practices
Responsible for interaction design for both web-based and mobile products
Work closely with the creative and development teams (web and app)
Lead the usability testing strategy for iterative user experience improvements
Help define user personas and create the corresponding user flows/wireframes
Advocate for our users
Effectively leverage market research, user workshops and customer journeys for design decision making
Lead user research and usability testing (proctored and unproctored)
Assist the creative team with photo/video shoots for app and website needs
Assist the creative team with app store marketing efforts
Monitor user feedback in the app store and web-based user groups
Stay up-to-date with competitor apps and features
Stay abreast of current design trends, techniques, and technological developments
Stay current in both the CBD and fitness industries
This position will report directly to the CCO


Be passionate about using design to influence user behavior, drive engagement and elicit positive emotional response
Possess a strong understanding of human-centered design and design thinking practices
Have an eye for detail and encourage team members to deliver with outstanding quality -- no half-assing it, ever.
Have experience with agile and sprint methodologies
Push boundaries to explore new territory/technologies
7+ years' experience with a minimum of 5 years of experience with user interface design & usability
3+ years management experience
Minimum 3 years of experience designing for eCommerce sites
Experience working with CSS/HTML/Javascript
Experience applying research and analysis to site development and app design
Strong understanding of user-centered design methodologies
Demonstrated understanding and experience using responsive web design principles for multiple devices and operating systems
Strong communication skills creating user flows, wireframes and prototypes
Experience with QA best practices for mobile and web-based applications
Proven experience witch Sketch
Proven experience with UXPIN and Invision
Proven experience with Adobe Creative Cloud, including Photoshop, Illustrator or other similar visual design tools
Preferred experience with Abstract
Preferred experience with After Effects or similar animation tool

To apply please email a resume to careers@undefined.ai

Undefined, LLC. an Equal Opportunity Employer. Employment decisions are made without regard to race, color, religion, national or ethnic origin, sex, sexual orientation, gender identity or expression, age, disability, protected veteran status or other characteristics protected by law.

Apply Link: https://www.undefined.ai/
Email Resume: careers@undefined.ai