Ideas Advertisers Can Borrow from Sports Marketing During the COVID Era
Event Times:12 PM - 1 PM
Event Location:Zoom
Ticket Price:Members: FREE I Non-Members: $10
Join us Wednesday, April 7th, for an informative chat with Kentucky’s own Sports Marketing Guru – Adam Martin!
When the world stopped last year due to the pandemic, sports marketers got to work. Adam will be sharing their innovative ideas that advertising professionals can apply to their own strategies. Topics will include how to double-down on social communities, create additional revenue streams, tap into nostalgia and think entertainment first.
About our speaker:
Adam Martin is the principal at T/A Martin Studio, an award-winning creative studio near Lexington, Kentucky. Adam is a 15-year sports design veteran and creative director who began his career as a graphic and interactive designer at Host Communications (known today as Learfield IMG College). Adam left Host Communications in late 2006 to open his own creative studio with plans to bring digitally-driven design, creative direction and brand strategy to clients in sports & entertainment.
Adam has created award-winning creative work and has become a respected voice in sports marketing via his podcast and media brand, Makers of Sport®. Although his work is widely known in the sports industry, Adam and his trusted business partners have experience in other verticals, including consumer brands, food & beverage, higher education, tech startups, medical/healthcare, automotive, associations/non-profits, and manufacturing/industrial industries.