Digital Media Buyer

Digital Media Buyer

Bandy Carroll Hellige



Named among the 2022 “Best Places to Work” by Louisville Business First, Bandy Carroll Hellige (BCH) is seeking a digital media buyer to add to our advertising and PR agency.



Job functions:
  • Develop and implement strategies for paid media placements across social media, programmatic digital media, and/or Google
  • Trafficking of creative assets
  • Campaign optimization
  • Campaign analysis, insights and reporting
  • Research, insights and rationales to support strategy recommendations
  • Preparing presentations to clients to outline strategies/plans or campaign outcomes/insights
  • Building media calendars
  • Campaign tag placements, pixel management
  • Communication with team internally and externally with client or media partners

Qualifications & Skills:
  • Meta Blueprint Certification
  • Experience with in-house, programmatic DSPs
  • Proficiency in media buying and optimization tools such as Strata, Facebook Insights, Google Analytics, Google Keyword Planner, etc.
  • In-depth knowledge of Google Workspace and Microsoft Office tools
  • Proven ability to execute paid digital media campaigns, synthesize data and results, while identifying trends and key findings
  • Knowledge of self-serve platforms and API technology on Facebook, Instagram, and comfort with learning new ones
  • Experience in strategically managing advertising budgets with a demonstrated history of over-achievement against goals
  • Analytical and detail oriented
  • Self-motivated and self-directed with good follow-through
  • Strong communication skills and a positive, team-player attitude

Salary plus benefits including insurance, 401k, vacation/flex time, hybrid work schedule, certification incentives, Friday hours, happy hours and more.

Email Resume: