Marketing and Communications Manager

Marketing and Communications Manager

Habitat for Humanity of Metro Louisville

Full-Time

JOB SUMMARY

This position is responsible for the management, implementation, and tracking of marketing, pr, and communication strategies, to raise the organization's visibility throughout the community while clearly communicating Habitat's mission and impact.

 

JOB DESCRIPTION

Habitat for Humanity of Metro Louisville brings our community together to build stable homes, strong relationships, and healthy neighborhoods. Our homeownership program empowers low-income families to invest in themselves and communities. In addition to our homeownership program, we believe in revitalizing and investing in our city’s most underserved neighborhoods through home repairs and beautification projects.

Job Summary/Duties:

The Marketing and Communications Manager is responsible for the management, implementation, and tracking of marketing, public relations, and communication strategies, to raise the organization's visibility throughout the community while clearly communicating Habitat's mission and impact. The position is responsible for all print and online communications aimed at donors, volunteers, potential
homebuyers, and community stakeholders.

Responsibilities:

  • Develop and implement annual marketing and communications plans to support
    organizational goals and campaigns.
  • Develop and manage the execution of all marketing and communication materials including, but not limited to newsletters, flyers, brochures, annual report, annual appeal, donor and stewardship mailings, online campaigns and advertising.
  • Manage the organization's web presence and maintain the website ensuring that information is dynamic, current, and correct while tracking metrics.
  • Manage social media platforms including creating content and tracking metrics.
  • Responsible for ensuring brand integrity and consistency utilizing the Habitat for Humanity International style guidelines.
  • Actively develop and maintain press relationships to develop a targeted media list specific to Habitat for Humanity of Metro Louisville.
  • Work with homebuyers, homeowners, and volunteers to develop and maintain storytelling materials for marketing materials.
  • Manage all marketing and communications needs related to special events, build sites and other affiliate wide activities.
  • Coordinate the work of freelance or volunteer designers, copywriters, editors, digital marketers, and web developers as needed.
  • Support Habitat ReStore, a thrift store for building materials, furniture, appliances and flooring by increasing awareness, drop off donations and sales through online and printed media.


Apply Link: https://louisvillehabitat.org/about-us/careers/
Email Resume: Lkinney@louisvillehabitat.org